Metaphor 4

You're spicy ,
you will burn my tongue ,
you will burn it to the ground ,
and i will go mad , thats no doubt ,
you'll make me sweat ,
turn me all red ,
i can never sleep soundly ,
when i still feel you in me ,
after all this year i can still feel your spice ,
and sometimes make me feel like an undefined dice ,
i hate how your taste is still here ,
of what i look and yet i fear .

- Mady Hamidi

Metaphors 3

As the mortar lands on,
The pestle remain strong,
Both indeed felt the blow,
But works together as one,
So, man and women is like mortar and pestle.

Metaphors 2

For a cold that stings,
It stings with venomous precision,
My body yearns for warmth,
It yearns for an escape,
Thus, pain is like an ice cream.

Metaphors 1

Life is very brief, 
One moment you are lighting,
The other moment you are blown off,
Life is like a candle.

Randomisation 1

Using metaphors for design


For example, what does earth and bread have in common?
-Both have crust.


A designer must have a good metaphor;

''to explore the internet is like drinking water from a fire hydrant.''

Juxtapositions 3

Creativity and Economic Development:
We are living in the age of creativity

The Nomura Institute of Japan classifies four eras of economic activity:
1. Agricultural
2. Industrial
3. Informational... and now through the evolution of technology
4. Creative: constant innovation.

Daniel Pink expanding on this idea in A Whole New Mind (2005) defines Economic Development as:
1. Agriculture Age (farmers)
2. Industrial Age (factory workers)
3. Information Age (knowledge workers)
4. Conceptual Age (creators and empathizers)

refered from;

http://www.creativityatwork.com/articlesContent/whatis.htm

This is an example of juxtaposition at work. They have taken ants as an example for their organization and hierarchy at work.

What is creativity ?

What is creativity?

Creativity is the bringing into being of something which did not exist before, either as a product, a process or a thought.You would be demonstrating creativity if you: 

• Invent something which has never existed before
• Invent something which exists elsewhere but you are not aware of
• Invent a new process for doing something
• Reapply an existing process or product into a new or different market
• Develop a new way of looking at something (bringing a new idea into existence)
• Change the way someone else looks at something

In fact, we are all creative every day because we are constantly changing the ideas which we hold about the world about us. Creativity does not have to be about developing something new to the world, it is more to do with developing something new to ourselves. When we change ourselves, the world changes with us, both in the way that the world is affected by our changed actions and in the changed way that we experience the world.Creativity can be used to make products, processes and services better and it can be used to create them in the first place. It is expected that increasing your creativity will help you, your organization and your customers become happier through improvements in your quality and quantity of output.


Creative Thinking

What is creative thinking?

Creative thinking is the process which we use when we come up with a new idea. It is the merging of ideas which have not been merged before. Brainstorming is one form of creative thinking: it works by merging someone else's ideas with your own to create a new one. You are using the ideas of others as a stimulus for your own.

This creative thinking process can be accidental or deliberate.

Without using special techniques creative thinking does still occur, but usually in the accidental way; like a chance happening making you think about something in a different way and you then discovering a beneficial change. Other changes happen slowly through pure use of intelligence and logical progression. Using this accidental or logical progression process, it often takes a long time for products to develop and improve. In an accelerating and competitive world this is obviously disadvantageous.

Using special techniques, deliberate creative thinking can be used to develop new ideas. These techniques force the mergance of a wide range of ideas to spark off new thoughts and processes. Brainstorming is one of these special techniques, but traditionally it starts with unoriginal ideas.

Developments of products occur much more rapidly using these deliberate techniques than by accident. Many people known for being creative use these techniques, but are not aware they are doing so because they have not been formally trained in them. If you use these deliberate techniques during advanced brainstorming sessions then you too will be more creative.

With practice, ongoing creative thinking (the continuous investigation, questioning and analysis that develops through education, training and self-awareness) occurs all the time. Ongoing creativity maximizes both accidental and deliberate creative thinking. Ongoing creativity takes time and deliberate practice to become skillful at, but it's surprising how quickly it becomes an attitude, not a technique.

The first step to take is to learn the creative thinking techniques so that you can deliberately use them to come up with new ideas. You will then be at an immediate advantage over those who don't know how to use them. You should then practise the techniques to increase your skill at ongoing creative thinking. (After a while you may even find it unnecessary to use specific techniques because you may be having too many ideas anyway.)

Juxtaposition 2

This is an example of a random juxtaposition.
When we see a lion, we straightaway link it's presence with bravery, courage, honor, and pride.  So this is why we need to juxtapose things with our subject to make an impression and to state an effective message to the viewers.

Juxtapositions 1

This is a juxtaposition on chilli and love. So, chilli and love can be juxtaposed together to form a poem of some sort. 


Love feels like burning,
Being the one I love spices my insides,
Feeling hot and warm,
Thus, love is like a chili.